The Rise and Fall of Bowling’s Financial Standing
Professional bowling once thrived, outpacing golf in earnings during the 1960s and producing the first million-dollar athlete, Don Carter. However, factors like declining television ratings, reduced sponsorship, and lack of corporate investment have contributed to its financial struggles. The USBC plays a key role in regulating the sport, but its policies have been a mixed bag—ensuring consistency while also implementing restrictions that some believe hinder growth. Despite the rise of stars like Jason Belmonte, bowling remains behind other professional sports in earnings. With increased sponsorship, better marketing, and modern media strategies, professional bowling could see a resurgence.
Written By: Keith Spear | Written On: Thursday, February 13, 2025 | Updated On: Friday, February 14, 2025
